Linking home comfort and
energy efficiency

SRP offers customers many ways to save energy and money. To inform customers, SRP launched a multi-platform advertising campaign that showed the important link between comfort in your home and energy efficiency. The ads offered information about several different energy-efficiency programs, like SRP Home Performance with ENERGY STAR®. More than 1,300 customers have used the program to identify areas of improvement in their homes, including Phoenix television news anchor Catherine Anaya.